Back to the complete issue
Sunday, 25 September 2022

Babies in the womb can taste what their mothers eat + Employers have to do more to fill up jobs

Fetuses have a sense of taste in the womb — and don’t really appreciate the taste of kale: The bitter leafy green causes fetuses to grimace with a “crying face,” whereas carrots cause a smile, according to a team of researchers from Durham University in England. Unborn infants were twice as likely to make a grossed-out expression after their mothers swallowed powdered kale capsules, and were more likely to make a “laughing face” when the pregnant mothers ate the carrots, the study found. “[It means] the mother has not yet finished her meal [when] the fetus is already aware, or capable of sensing, what the mother has eaten,” Benoist Schaal, one of the study’s authors, told the Guardian. The researchers took ultrasound images of some 70 fetuses between 32 and 36 weeks about 20 minutes after the mothers had eaten the vegetables to determine whether or not the fetuses could detect the flavors. Aromas from the mothers’ diets were detected in the amniotic fluid, the team reported. They found that the ability to detect chemicals related to taste begins at 14 weeks, and detecting odor molecules begins at 24 weeks of gestation. Despite grimacing at their taste, prenatal exposure to the once-trendy leafy green and other vegetables can result in the child becoming a less picky eater, according to the study’s lead author, Beyza Ustun.

The competition for talent keeps heating up: The labor market has been tightening up across the world despite rising inflation and growing fears of recession, with businesses often having to fight to fill up their vacancies, the Financial Times writes. In the UK alone, a recent poll of over 1k managers found that almost 90% of companies were recruiting in July, while some 40% said they planned to increase hiring in the following six months. Globally, numbers of unemployed people are falling to record lows in the eurozone, while countries like Australia are allowing more immigrants into the country to plug the labor shortage. Business owners are having to bump up their pay and make their offers more attractive to lure in more talent, especially as more and more companies shift to a more flexible, hybrid or work-from-home model since the pandemic.

Nowhere is this more evident than industries in need of “deskless workers”: As other industries offer easier and more attractive working conditions, companies in construction, manufacturing and retail are struggling to fill gaps at their companies. Employers are having to increase wages, hire ahead of time to avoid missing out on the limited talent in the market and, ultimately, charge more for their products to cope with the rising costs. “For every one individual there seem to be 10 roles available,” a managing director of a leading construction firm says. “They have a pick of jobs and we’re all trying to get the same people.”

Enterprise is a daily publication of Enterprise Ventures LLC, an Egyptian limited liability company (commercial register 83594), and a subsidiary of Inktank Communications. Summaries are intended for guidance only and are provided on an as-is basis; kindly refer to the source article in its original language prior to undertaking any action. Neither Enterprise Ventures nor its staff assume any responsibility or liability for the accuracy of the information contained in this publication, whether in the form of summaries or analysis. © 2022 Enterprise Ventures LLC.

Enterprise is available without charge thanks to the generous support of HSBC Egypt (tax ID: 204-901-715), the leading corporate and retail lender in Egypt; EFG Hermes (tax ID: 200-178-385), the leading financial services corporation in frontier emerging markets; SODIC (tax ID: 212-168-002), a leading Egyptian real estate developer; SomaBay (tax ID: 204-903-300), our Red Sea holiday partner; Infinity (tax ID: 474-939-359), the ultimate way to power cities, industries, and homes directly from nature right here in Egypt; CIRA (tax ID: 200-069-608), the leading providers of K-12 and higher level education in Egypt; Orascom Construction (tax ID: 229-988-806), the leading construction and engineering company building infrastructure in Egypt and abroad; Moharram & Partners (tax ID: 616-112-459), the leading public policy and government affairs partner; Palm Hills Developments (tax ID: 432-737-014), a leading developer of commercial and residential properties; Mashreq (tax ID: 204-898-862), the MENA region’s leading homegrown personal and digital bank; Industrial Development Group (IDG) (tax ID:266-965-253), the leading builder of industrial parks in Egypt; Hassan Allam Properties (tax ID:  553-096-567), one of Egypt’s most prominent and leading builders; and Saleh, Barsoum & Abdel Aziz (tax ID: 220-002-827), the leading audit, tax and accounting firm in Egypt.