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Sunday, 12 August 2018

Cabinet to form much-needed media office to consolidate all government comms

Gov’t transparency project #2 — Cabinet to form much-needed media office to consolidate all government comms: Prime Minister Mostafa Madbouly ordered on Thursday the establishment of a single media office to streamline the government’s communication with the media and public, according to a cabinet statement. The new office, which will fall under the mandate of the cabinet’s Information and Decision Support Center (IDSC), will consist of four main units, one for each type of media (press, audio visual, and social media), as well as an analytical unit to monitor coverage of government news in all three mediums. The office will be run by the head of cabinet’s own media office, Naayem Saad Zaghloul, and supervised by Madbouly’s personal media advisor Hani Younes.

The Madbouly Cabinet definitely gets bonus points for this one. More than one of us here at Enterprise had been secretly hoping the government would take such a step to filter through the endless hours of noise and miscommunication. We never imagined this day would actually come (sniff, sniff).

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