To the dismay of many (and our admitted delight), tourism promotion officials are stirring controversy with its use of the ‘Shakira Belt’ as a marketing tool in an official campaign. The idea behind the long-shot pitch is to use the style of accessory made popular by the Colombian popstar to market bellydancing costumes handcrafted in Cairo’s historic Khan el Khalili. Right. Al Masry Al Youm has the story.