Several new British companies are looking to enter the Egyptian market with new investments, having been encouraged by the country’s recent economic reforms and improvements to the business climate, according to UK Ambassador John Casson. Casson did not provide details on the companies or the expected size of investments. According to the ambassador, the companies are eyeing investments in renewable energy, basic commodities, telecoms, infrastructure, banking, education, and wastewater systems. Casson also pointed to the 61% increase in British tourists’ overnight stays in Egypt (no thanks to the UK government) as evidence of British companies’ commitment to Egypt.