The reality of competition for US tech giants in China
Uber’s Chinese competitor Didi Chuxing is investing USD 1 bn in Uber’s global company to buy out its entire China operation, ending a price war that left Uber out USD 2 bn over two years, Bloomberg reported. The agreement sheds light on harsh conditions faced by US tech giants when entering the Chinese market. Since US tech firms were expunged in 2009 in favor of domestic alternatives, “a new Chinese tech order took shape,” writes Scott Cendrowski for Fortune. China’s Tech market is controlled by four players: Baidu, Alibaba, Tencent, and the government. The tech companies have expanded into every possible tech vertical, well before anyone in Silicon Valley did, while the government sets the rules and has amassed its own USD 340 bn venture capital fund.
Uber wasn’t just competing with domestic ridesharing applications, it was competing with government supported tech giants with deep pockets to support homegrown startups. Uber Founder Travis Kalanick tried to alleviate the government’s concerns with country visits and promises of employment and efficiency improvements in cities. He even got Uber backing from Baidu, the one company of the big three tech giants that wasn’t ultimately backing Didi. Tencent’s social network WeChat shut down Uber’s public hiring and services pages three times last year, and by August Uber had disappeared completely from WeChat.