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Thursday, 16 June 2016

Egyptian entrepreneurs focusing more on eco-friendly projects

A growing number of Egyptian entrepreneurs are “learning that eco-friendly businesses can solve environmental problems and boost their bottom line,” Dina Zayed writes for the Thomson Reuters Foundation. "Entrepreneurship is booming, and with this, there is an absolute shift in how startups talk about issues like energy and the environment,” Salma El Hariry, founder and CEO of ScaleUp Ventures, tells Zayed. There are no official data on how many companies in Egypt are working on environmental issues, but El Hariry estimates that at least 10% of all new startups are in the green space. Anna Dimitrova, lead account manager for Nahdet El Mahrousa says “entrepreneurs in this market may not be aiming to address climate change as a goal in and of itself, but their projects are addressing local environmental concerns … Climate change is a global problem that needs local solutions. The lesson here is that little changes have an impact."

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