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Tuesday, 10 May 2016

Nestlé’s got you covered

Nestlé wants to sell you both sugary snacks and diabetes pills: As noted by France’s National Center for Scientific Research, sugar and candy “can not only substitute [for] addictive [substances] like cocaine, but can even be rewarding and attractive.” And still industry players including Nestlé condemn suggestions that sugar is addictive. Nestlé has built its USD 240 bn empire thanks in large part to sugar’s sway over the human mind, though the white stuff is starting to attract punitive measures from governments around the world. “In March, the UK followed Mexico in imposing a tax on sugary drinks in an effort to cut obesity. Saudi Arabia may follow.” Don’t worry, Egypt — as always — is bucking the trend by ensuring the sugar subsidy / cheap calorie / Type 2 diabetes ecosystem remains firmly in check. Nestlé is developing its own type of ecosystem, opening an ambitious lab to, among other things, find solutions to obesity. (Read Nestlé wants to sell you both sugary snacks and diabetes pills in Bloomberg)

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