Individual Enterprise stories are now ‘shareable’ on email, Whatsapp, Facebook
Starting this morning, you can share links to individual Enterprise stories on email, Whatsapp, El Face and other fine social media channels. We’ve been hammering away behind the scenes for some months now, trying to instill a little bit of technological order in our house. For the moment, this functionality is only in the English version of our Egyptian edition.
What does this mean? The number-one complaint we’ve heard from readers about Enterprise is “It’s hard to share a single story. I have to share an entire email and tell them where to scroll, or I have to copy and paste, which is a pain.” That’s why we’ve rolled out a new back-end architecture that allows us to treat each individual story as a separate piece that’s shareable or linkable. At the same time, you’ll still be able to read each morning’s edition as a coherent whole on email or the web.
How does it work? It’s simple: Tap the green “[ Share ]” text in the email edition. That will open that individual story in your browser, whether you’re at your desk or on your phone or tablet. Then choose whether you want to share a link to the story via Whatsapp, email, Twitter, Linkedin or Facebook.
Can I link to an individual story in an email or post or…? Absolutely. From email, tap [ Share ] and copy the address out of the browser bar. If you’re on the homepage for today’s edition, tap the chain-link icon. That will open a window whose URL is only to the story you want. Copy the URL and you’re in business.
We’ve also rolled out a tweak to the look and feel of the website, including a new sections menu at the top right hand side once you start scrolling on mobile. Tap the Sections icon to open a list of all sections in that day’s Enterprise and jump straight to, say, Banking + Finance if you really don’t care to scroll through Energy to get there.
It’s in beta, so we would be exceptionally grateful if you’d let us know about any weirdness you encounter as you share stories with friends and colleagues.
What’s next? On the tech front, we’re going to be taking a few weeks to work out the kinks on the English edition of Egypt, then we’ll roll the functionality out to the GCC in English and then, finally, to the Arabic version of our Egypt edition. Then, later this summer, we’re going to start tweaking the look and feel of the email newsletter at the same time as we begin developing at a couple of new products we think you might find interesting.