Egypt’s lavish spectacle in Luxor is all the rage in the foreign press this morning, with tens of outlets narrating Thursday’s procession that opened the 3k-year-old Avenue of the Sphinxes (also known as The Road of the Rams) following its decades-long renovation, which was described as a “glitzy” and “spectacular” (watch, runtime: 1:48:15). The event included a procession of hundreds of performers dressed in pharaonic costumes along the 2.7 km-long road, a reenactment of the ancient Opet festival — in which statues of Theban deities were paraded during the New Kingdom era to celebrate the flooding of the Nile — and a firework display to wrap up the evening.

The opening of the Avenue of the Sphinxes marks the inauguration of one of the world’s largest open-air archaeological sites and comes as Egypt continues to up its efforts to revive tourism after the pandemic all but shuttered the industry for much of last year. This was the second made-for-TV spectacle of the year, following April’s “Golden Parade” ceremony to mark the opening of the National Museum of Egyptian Civilization.

Coverage is everywhere from Bloomberg and the Washington Post to the Associated Press, BBC, CNN, The Times, DW and The National.