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Monday, 24 May 2021

#1 outsourcing destination in MENA, ladies and gents

Egypt retains its position as the most attractive outsourcing and offshore operations in the MENA, ranking 15th in global management consultancy AT Kearney’s Global Services Location Index 2021. Egypt was also the only MENA country to make it to the top 20 of the index, with UAE ranking 25th and Turkey 26th, according to a report (pdf). While retaining the top MENA spot, Egypt did fall one spot down from 14th a year earlier. The index, which looks at the viability of some 60 countries as outsourcing destinations, analyzes 47 metrics across four main categories: financial attractiveness, people skills and availability, business environment, and digital resonance.

Egypt is seen as a financially luring outsourcing destination for multinational services companies thanks to its low compensation and infrastructure costs as well as solid entrepreneurial environment, the report noted, highlighting the “public sector willing to make strategic investments.” The government is boosting its “Digital Egypt” initiative, which has attracted Ericsson to establish a digital hub in Cairo to manufacture cognitive software for global markets, the report notes.

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