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Wednesday, 1 July 2020

Edita launches upsized strawberry, chocolate HoHos

Edita Industries has expanded its cake segment with the launch of upsized strawberry- and chocolate-flavored HoHos, according to a press release (pdf) from the company. The new products will retail at EGP 2 per pack. The company’s cakes segment, which includes Twinkies, HoHos, Tiger Tail, and Todo products, account for the lion’s share of the company’s revenues, the snackfoods maker says.

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