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Wednesday, 31 July 2019

Mondelēz to open up new product line in Egypt “in coming phase”

INVESTMENT WATCH- Mandolin maker Mondelēz to launch new product line in Egypt: Snack-maker Mondelēz International plans to open a new product line in Egypt “in the coming phase,”Managing Director of North Africa & Levant Bilal Sharabati said, according to Mubasher. Sharabati did not provide more details on the expected timeframe, or disclose the investment cost of the new line. The company’s total investments in Egypt currently surpass EGP 2 bn, with three factories that produce more than 14 local and international brands of chocolate and biscuits. The company has a 40% share in Egypt’s chocolate and biscuits market, and currently exports 45% of what it produces in Egypt to over 24 countries.

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