Startup pitch advice from the Goldman Sachs’ annual Private Internet Company Conference

Practice with the least important pitches first: Successful entrepreneurs must convince prospective investors, employees, and customers to take a chance on their business. Five founders and CEOs gave advice at Goldman Sachs’ annual Private Internet Company Conference on crafting a successful pitch. Make sure you strike the right balance between numbers and performance but also vision for the future, Steph Korey, Co-Founder and CEO of Away suggests. “Know who you’re pitching…research them…make your story relevant to them,” the founder of Darby Smart advises. “You’re going to learn a lot along the way with what investors ask you and how they react to your deck,” says ThirdLove’s co-fonder Heidi Zak, who believes entrepreneurs should practice with the least important pitches first (runtime 02:36).