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Wednesday, 5 July 2017

More tourism recovery signs: hotel industry profits per room rise, so is demand from Germany

Egypt’s economic recovery is driving hotel business up, as Cairo’s hotels witnessed a 42.4% year-on-year increase in profit per room during the month of May, despite an 8.9 bps drop in occupancy rates to 63.6%, HOTSTATS reveal in their latest Middle East and North Africa chain hotels review (pdf). The drop in occupancy rates was offset by a nearly 73% y-o-y increase in average room rates, which recorded USD 97.51 during May. “As a result of robust top line performance, profit conversion at Cairo hotels remains strong at 53.5% of total revenue,” well above the MENA region’s average 36.7%.

You know we just can’t get enough of our tourism recovery: Egypt and Greece are the top two destinations for German tourists this summer, with Turkey, Croatia and Portugal trailing closely behind, according to German tour operators, Tornos News reports. Demand for Egypt is up 30%, Thomas Cook’s Stefanie Berk says, “as German holidaymakers regain confidence in the destination.” With Greece overbooked as well, “German clients are booking summer holidays instead in Egypt, Tunisia and Turkey.”

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