Hazem Moussa will forgive you if you’ve never heard of Sarwa Capital, because unless you’re a finance geek (like us), Sarwa is hardly a company whose name you’ll hear every day — even though there’s a reasonable chance Sarwa has been involved in your financial life one way or another.
They own Contact Cars (the website and the car finance business). They sell insurance, mortgages and leasing solutions— as well as white label finance for car dealers.
Oh, and they invented the notion of securitized bond offerings in Egypt.
The son of a prominent diplomat, Hazem is a former investment banker and one of three co-founders. He talked with us about raising money for the business before venture capital was a thing in Egypt. About life after going public on the EGX in a controversial IPO in 2018. And about how he resists micromanaging while still keeping his finger on the pulse of his business.
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