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Friday, 6 January 2017

The long winter of discontent for Apple fans

It is a long winter of discontent for Apple fans who think their computers are underpowered, the iPhones not sufficiently innovative, and who wish to God there was a 4G-enabled touchscreen MacBook / iPad convertible. The grumbling has passed over into the mainstream media (see Business Insider), but the story everyone in the Apple world is talking about is “Apple’s 2016 in review” by 17-year Apple veteran Chuq Von Rospach, who argues that “Apple, for the first time in over a decade, simply isn’t firing on all cylinders. Please don’t interpret that as “Apple is doomed” because it’s not, but there are things it’s doing a lot less well than it could — and has. Apple’s out of sync with itself.” Missing ship dates, languishing products, long delays between product refreshes — it’s all there. Whether you love Apple or are simply a tech geek, it’s worth a read this morning.

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